Packaging is updated by brands often. If you receive packaging that is a little different, it's because it's been updated by the brand and TheBlowdryer.com only ships new and fresh products, so please allow 1-2 days handling time.
The CALURA system is formulated with an innovative exothermic technology that was designed to maximize dye penetration and minimize hair damage. Each shade was formulated to generate a specific increase in temperature to achieve desired results. As a bonus, this heat allows a thorough penetration of the certified organic essences and keratin. The result is an incomparable radiant shine!
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